I entered the season without a clear idea of where I was going in my jewellery-making. I searched online for the definitive collection that would represent Spring 2014 and inspire me but couldn't find what I was looking for. After six years of making jewellery, I have developed my own style and have found clients for whom this style resonates. When I try to be more "commercial", I am not always happy with the results, even if the cash register rings more often. But then again, I don't rely on sales to make a living. Presently the few shows in which I have chosen to participate, allow me to buy more unique and expensive component parts. The consequence is that I am then able to maintain this jewellery-making habit and in doing that, I am a happy jewellery maker - much like the happy camper on a cool spring weekend.
|Off centre open neck choker (Spring, 2014) made by JoyD.|
Big, bold and red is always a great combination for sales and so next season, instead of looking for online inspiration, I'll stick to my own creative inclinations.